Getting Started with Affiliate Programs

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Affiliate Marketing is probably one of the most popular forms of Internet Marketing, since it doesn’t involve having to create, stock, or sell problems of your own. You simply earn commissions from referring customers to the affiliated product. It is pure marketing, in that you promote and advertise for a third party.

As I mentioned before whatever you do with Internet Marketing you are basically connecting customers and products. Therefore, finding the right customers, and the right products, is essential.

These days most large online retailers, such as Amazon and eBay, have affiliate programs. There are also vast networks of affiliate programs for almost every industry you can think of. Commissions will vary widely, from around 6% for a book or DVD from Amazon to 75% or more from selling digital products such as eBooks, Software or Memberships. Some affiliate programs will pay fixed fees, such as $50 per customer. Some will even pay recurring commissions, for services that are billed monthly or members for private sites. It’s easy to see why this form of marketing is attractive.

If you want to earn good money from affiliate programs it’s essential you aim for one that suits you. Some marketers will swear by targeting smaller, less overcrowded niches, so you can focus your efforts there and become a big fish in a small pond. Others will aim for higher payouts, so even though the amount of sales might be lower, the overall profits are good. It’s different for everyone.

One of the first things you do is decide what, and how, to promote. Traditionally paying directly for clicks has been proven to work, but getting it wrong can cost you dearly. Using a system such as Googles Adwords you bid on keywords, pay for every click from that keyword, and direct that visitor to a page where, hopefully, they’ll buy. As an example we’ll say you’re promoting a company that sells motorcycles. These are high value items, with considerable potential rewards. If an average sale of $10000 nets you $650 in commissions, and 1 in 1000 customers you send to the website buys, you know that you can afford to spend around $1.50 per customer. Spend less per customer, make more money. You’d therefore target keywords in Google with terms such as “Buy Motorcycle” – but that would be too vague, and cost dearly. So perhaps “2013 Suzuki GSX-R 750″ is a little more targeted. Perhaps you’d discover customers are unlikely to buy a motorcycle online at all, or it’s only 1 in 10000 who’d buy, but the beauty of Pay Per Click campaigns with Adwords and others is that you can quickly get a feel of how much traffic will cost, and how much you could potentially make. Another example is to target local sales, e.g. “Cable TV in Virginia” or “Broadband in Miami, Florida”. Still massive markets.

The other major way of getting traffic is through the search engines directly, so called Organic Search. These are the sites people visit when searching for information or even when looking to buy. To be successful here your site, or pages on your site, must rank highly, preferably on the first page, for terms people use to search. Getting ranked high is an industry in itself, but in short the keywords you use, the sites that link to you, the age of the site, and the content all contribute. It’s always best to aim your site at your human visitor first and worry about the search engines last, as good quality content, regularly produced, will always win out. Sites such as Blogs, Review Sites, and Forums are all easy to build content for in specific niches. Take for example Amazons affiliate program. You might decide to drill down through the categories (Amazons “Best Sellers” in niche categories are a good start) and start promoting their “Garmin Approach G3 Golf GPS Unit”. It’s a specific item in a popular but still less crowded niche (and as a bonus, golf players tend to have more disposable income). You could build a few pages around that product, and others, and start including articles on GPS systems in golf to build content. At around $160-$200 a pop the commissions could add up on this one item. WordPress is a great platform for building niche sites. A content site that grows over time could slowly target every variation of keyword, increasing your rankings as you do.

The great advantage of affiliate marketing is that once you’ve found that ideal product and that ideal audience you build from there, either tweaking your PPC campaigns, adding more products to your portfolio, adding content to your sites, or driving traffic from other sources such as social networks, youtube, or even offline (print ads, flyers, phone). Most of the effort involved in affiliate marketing is driving all this traffic. Some affiliate programs even increase commissions are you get more sales, and the top affiliates often benefit from one-to-one partnerships rather than fixed percentages.

Most marketers will start with affiliate marketing due to the ease of starting up. I won’t say it’s easy making a big income, but once you understand how it works there’s only really one way to go… up!

Finally, a popular affiliate site that sells digital products is Clickbank. You can often enjoy 50% commissions plus on products from here, since the seller has no real overheads other than providing their products digitally. Other websites even offer 100% commissions on digital products, usually direct from the site rather an affiliate network, since to the seller the value is not that initial sale, but rather the lifetime of the customer. All this is worth noting when you consider that affiliate marketing not only refers to you making sales as the affiliate, but the flip side – getting affiliates to sell for YOU…

 

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Making money with the Internet, the basics

I’ve always thought that making money online is really a numbers game, but it isn’t complicated. Most of it is common sense, but a quick overview is always useful. I’m talking about marketing your own or others products here. Anything else, such as freelancing, surveys, viewing ads, writing posts, is not marketing. It’s work.

Websites tend to generate profits either directly, by selling a product, or a service, or passively – perhaps by allowing paid advertising, promotions, and the like.

This is true for almost everything online. For example, behemoths such as Amazon mirror a traditional store model. There’s a range of products, that a visitor can buy directly. There’s a profit on each item, just like a bricks and mortar store, but apart from all the neat tricks such as recommendations,  customer interaction, allowing other people to sell on your store (for a small price), and the subtle push to make impulse purchases (by storing your details, having a quick one-button checkout) it works just as , say, a Walmarts would.

eBay and Paypal offer a storefront and they charge fees to list your item, big blog networks such as Gawker will do promotional posts, run joint ventures with other companies, and display ads, and services such as Mailing List providers and Web Hosts will charge a fee (often recurring) to use their services.

What everything needs however customers, and on the Internet this translates as visitors and hits. Getting as many customers, to the right product, is essentially what marketing is all about.

Not all these visitors will buy from you. Through some simple tracking on your site you can see how many hits/visitors there are, and how many of those actually buy. That’s your conversion rate. This rate is bolstered by two things. Obviously, have a great product and a great site that sells it well is one, the other is the type of visitors you attract.

Let’s take a fictional example. You have a book to offer all about fishing. The site is a simple sales page, just one page, that acts as an advertisement.  You get 100 visitors a day, and sell 1 book per day. That’s a conversion rate of 1%. To increase this, you can get more visitors. Or you can ensure that more of the visitors are not just random hits, but people actively looking for your fishing book.

You can get quality visitors by making your site show up in search engine results for relevant terms (such as “fishing tips”, “how to catch carp”, ” fly fishing for beginners” etc). You can advertise directly, perhaps by buying ads on fishing sites. You can advertise passively by joining in discussions on fishing forums, or perhaps even pay others to sell your book for you, for a cut of the profits (affiliate marketing). Any kind of marketing to attract visitors will use carry some kind of Cost per Acquisition (CPA), unless it’s free.

Increasing profits is down to the price. Is it better to sell 100 books for $2 each or 10 for $20 each? This is a simple balance on paper, but price can prove to be a very careful balancing act. People might feel your book is low quality at $2. Perhaps $20 is too much. Perhaps it’s such a niche subject you’d struggle to get visitors in bulk, or perhaps there’s so much competition the lowest price might be the best strategy. In order to make a profit you have to take into account how much it costs to sell the item. If your book costs you $5 per copy to print, for example, or if it’s costing you $100 to attract those 100 visitors ($1 per customer), you have to incorporate them as overheads into your sales price.

In short:

Visitors / Conversion x price = profits

More visitors, a higher conversion, a higher price, more profits…

Get the right product with a website that sells it effectively, and get the right customers, then you can start making profits. Increase any of the figures and watch the cash roll in!

 

 

 

Welcome To Netpreneur Now!

Welcome To Netpreneur Now

 

This site, in it’s various forms, has been online since the early 2000s. A lot has changed. There was a boom, of sorts, with people running all sorts of home business on the Internet throughout the latter part of the decade, but this appears to have slowed now. Partly because of unrealistic “get rich quick” type schemes, partly because of the economic downturn (which perhaps you’d think would encourage people to start, not leave), and partly because of negative connotations.

This is a shame. I’m rebooting this website because I believe there is still plenty of room for people to enter this business. Forget making millions overnight, and forget spamming and scamming, the core principles of Internet Marketing still stand.

You can view the “old” Netpreneur Now here. Please remember many links from there will no longer work, but it will stay live while I move anything worth saving, here.

 

Let’s start at the beginning…

 

My definition of Internet Marketing is simple. It is “Marketing”, i.e. advertising and promoting, on the Internet…

The Internet is a strange place. For one it’s a great leveler. Anyone can launch a website. There’s an incredibly low barrier of entry to launch a website, and with it a business.

Give your website some way of generating income and get people to visit it and that’s the bare bones of the system!

Of course that just skims over the surface, but I’ll cover much of this in more depth over the many blog posts to follow.

 

Extra cash? Your own business? A website, running on Autopilot? No need to handle stock? Do something you love?

 

These are the kinds of buzzwords that used to give this industry a bad name, but I’ve put them there because those – at least – are true. As I said, the entry barrier in cost and time is very low, and all the information you need is not “secret” or hidden away. You’ll find hyperbole and obfuscation along the way, but smash through that bull**** and I think you’ll be more than pleasantly surprised!

For now this is a “bare bones” site that is going to grow pretty quick. I’ve done it before, I know what to do. And along the way I’ll show you, too. I’ve literally got this far (minus the archive link) with a few button presses and a bit of prose here and there. It will get better, and I want you along with me on the ride.

 

Instant Video Articles

Here’s a unique idea…

Turn your videos into articles!

This is a really intriguing product that will allow you to turn any e-mail or report you have lying around into a video.

That means you can tap into the power of youtube and other media sharing sites, driving traffic to your own offers and promotions!

The process is really quite simple, and to help you out there’s a video below that shows you exactly how it’s done.

Instant Video Articles – Instructional Video

1200 Articles With No Work And At No Cost

Many Internet Marketers know the power of articles. After all, they allow you to create a “presence” on the internet, establishing yourself as an expert at the same time. They also bring you traffic, both from various article directories and from those who propagate your article – such as newsletters, blogs and websites.

There is another way to profit from articles… run your own article directory!

There are many ways to do this. You could manually create webpages that hold articles, or you could use one of the many scripts that will create and maintain a directory for you. You could also use wordpress, or any blogging or cms platform, to do the same job.

I’ve created a directory at:

http://www.netpreneurnow.com/internet-marketing-articles

And although it needs some work on the design, it now holds over 1200 articles without any work on my part!

How did I do it?

1. Install “Article MS” from Article Trader.

2. Install the “UAW Plugin

Follow the instructions for the plugin, and a service called Unique Article Wizard will drip feed unique article content directly to your site!

How does this work?

Article publishers like UAW and Article Trader make their money from promoting articles for a fee, sending them to thousands of directories just like yours. It’s a win/win for both publishers and authors.

By being a publisher, you get valuable content for your site. The UAW service will automatically post articles according to the categories you have set up. As you can see by mine, I’ve set up categories for subjects such as “SEO” and “Affiliate Marketing”.

The next step is to monetize the site. This can be achieved by adding ads to each page – such as Adsense or Clickbank ads. You can also add affiliate links, or even banners or other content. You can also edit the e-mails sent out to authors as they post articles, and to new members. These, of course, can offer other services that you provide.

There’s a little bit of work to make a plain Article MS site more attractive, but even in it’s native form it works. There are templates available you can purchase on the web, or if you have the ability you could of course create your own. You can also take as much or as little control as you wish, such as moderating all articles or not and using the rating system and other features to order your articles.

Need content for your site? Try this little tactic and watch your pages grow!

PS. For best results, it’s worth adding your new directory to your google sitemap. You are using one… aren’t you?

PPS. UAW also offers a WordPress plugin if you would like to take that route to building content…

For more information on article marketing, you can download my free guide.

White Hat Copycat … Freebies and Bonuses Revealed

Tim Bekker’s “White Hat Copycat” is taking the net by storm.

Like anything else, the basic premise isn’t brand new, but the system is. The idea is you can copycat top sites, in top niches, and drive traffic and sales to your OWN websites, affiliate links, and/or products.

It’s something I’ve come across before, mainly in keyword research. Unless you’ve found a brand new niche – and hit a goldmine – you can bet someone has been there before you. Why not take inspiration (or if you like “steal”) from the existing sites to build your own? If someone else has researched the keywords, designed the webpages, and is making sales why go through the effort and bother of doing it yourself?

This is a highly lucrative form of marketing.

The main site is via the banner below.White Hat Copycat

This system includes a lot of help. You’ll get Pre-Made Copycat Site Templates (so no work for you…), The Niche Blueprint (each proven to be worth over $100 a day, and various blueprints that flesh out the system.

These are The Copycat Site Blueprint, The Whitehat Copycat Blueprin, The Traffic Bueprint, The Download Platform Blueprint, and The Product Blueprint.

This is all well and good – but can this system make you money?

It’s billed itself as a lazy mans way to profit. I have a problem with this, since it implies little work. Like anything, you HAVE to put the work in – but copycatting has been around for a long time. I know it works. And “Whitehat” – as opposed to “Blackhat” – implies totally legal methods. Of course it is, since you are not actually stealing any content… only the R&D and ideas :-)

The salespitch for White Hat Copycat is a masterclass in design. But don’t let that put you off. Give it a try – it comes with a rock-steady guarantee (since it’s run by Clickbank Sales), so if you don’t like it you can easily get your money back.

The best part of this offer is twofold:

  1. It’s affordable. (Actually, currently on sale the last time I checked)
  2. It’s proven. The system works – plus this particular incarnation comes with fully researched niches and templates!

Special Bonuses:

White Hat Copycat has a download form on site for you to receive some extra special bonuses. I shouldn’t really tell you about it here – but you can get Tim’s earlier version… “The Stupid Simple System”… for $1 !!

Plus: You can get a copy of Tim’s Google Resurrection for free simply by clicking the exit button the salespage. It’s an exitsplash powered popup which can be irritating in the wrong hands but for a freebie like that – go grab it!

Free Google Resurrection

Click the Exit button to grab this!

White Hat Copycat – one of the most useful, affordable, and freebie loaded IM launches in recent years…

Membership Site Tactics 2.0 for $1 ($995 in Free Gifts)

Membership Site Tactics 2 $1 Trial - Build  your own Membership Site

Membership Tactics 2 is currently on offer for a $1 trial.

It’s crazy – the membership site “design software” alone
is worth over $197. Yours for $1. And that’s not even
including everything else.

Check it out here:

You’re going to get nearly 2.7 hours of video training
as well.

You’ll discover the secret for working 5 hours a month
and making nearly $20k from your membership site.

And the one traffic secret for filling up your fresh
continuity program with members.

Click the this link now

$1 for a limited time… Think of it as an early present for 2010.

We all know how a Members Site is the premier source of a recurring income. You owe it to yourself to try out this offer before it is pulled

838 Products With Rights

This has been a very popular collection of resell rights material of late. I’ve promoted bumper packages like this before, and given you a ton of ideas on how to use them.

838 Products

I’ve often toyed with making my own mega collections, but why bother when other people have already done it?

You’ll get:

  • Resell and Master Resell Rights
  • Private Label Rights
  • Private Use Rights

On a wide selection of:

  • Scripts
  • Ebooks
  • Software
  • Videos

So what do you do with all this?

Why not, for starters…

  1. Rebrand the Private Label products and use them as giveaways or low cost sales (perhaps with an affiliate program) that lead to further products from the collection as an upsell? You will find more tips on utilising the hidden  power within every PLR product in this post.
  2. Use one or more products – or even better, rebranded PLR products – to build your list? Consider using Giveaway Events, too.
  3. Use one of the videos, streaming from a webpage, to use as a “squeeze” — or even upload them to YouTube or one of the many, many video sharing sites?
  4. Simply bundle together some of these to make your own sale?
  5. Or even just promote the entire package, as I have done. It’s the lazy way to be sure, but it works.

Most people will simply download the entire collection and do nothing. Don’t be one of them – and have fun :-)

WordPress Micro-Membership System

You all know by now that I love WordPress. It’s a simple to install, highly configurable, and fast blogging and content system.

You could create a simple blog and customise it to your hearts content, as I’ve done here. But did you know that you can also create a complete members site with it, too?

You know the score – it’s consistently drummed into the minds of Internet Marketers, experienced and new alike. A Members Site allows you to make money from your content, even a recurring income, letting you focus on recruiting new members and creating content.

Paul Myers, of Talkbiz fame, is currently running an offer on the “WordPress Micro Membership System“. This powerful plugin – easily installed – let’s you:

  • Handle recurring income via PayPal or Clickbank (the latter option giving you the option to get affiliates to promote your site).
  • Set recurring billing options to any number of days, allowing you to charge per month, quarter, year or any period you like.
  • Control access via post, category, and more. This let’s you run a “normal” blog with perhaps a “Members” category that only members can see.
  • Use “Delayed Feeds” to deliver your content over time. Ideal for courses, drip-fed downloads, and more. Keeps your subscribers subscribing!
  • Allow up to 6 levels of access, ideal for free members, free-but-registered members, paid members, “Gold” members, and more.
  • Create easy opt-in forms.
  • And this includes powerful backup features to export your members, save your content, and more.

As you can see this deceptively powerful little plugin gives you the option to run a private members site. Just imagine: You can offer free content to entice new members, preserve the best content for your paying members, and even get affiliates (hint: use existing members) to promote the site for you!

The WordPress Micro-Membership System Plugin is available here.

Tip: Why not focus on creating niche sites, and use free and PLR content to fill them? This plugin can handle anything you can throw at in, built upon the industry leading WordPress back-end :-) Affiliates can get you traffic, you only need to promote the site to start the ball rolling…

WordPress Crusher (Discount)

WordPress Crusher is a unique package of pre-made plugins for Internet Marketers, as well as instructions on how to create your own.

You’ll get 9 ready made plugins that will help automate your WordPress blog(s) with 31 minutes of quick-start videos that will get you up and running right away.

  • Plugin features include:
  • Article Drip-Feed Importer
  • Twitter Button
  • RSS Drip Feeder
  • Video Importer
  • Comment Bribe Machine
  • Twitter Reposter, and More!

You might have seen similiar plugins before – but to own these all in one package enables you to have a blog that is fully automatic. You can easily embed videos, auto-create posts over time from articles you have, include content from RSS feeds, and even “bribe” your visitors to leave comments!

This ideal for any niche sites, adsense sites, or extra content to any kind of site.

But that is not all…

Because WordPress Crusher also teaches you how to create your own plugins!

You’ll get 7 videos lasting over 5 hours showing you how to edit the included fill-in-the-blank templates to write your own WordPress Plugins, sometimes in 60 seconds or less!

This is the shortcut to creating unique wordpress plugins, and blogs. It lets you build your own 100% unique features to your blog, something you can use to sell your blog, or even sell the plugin.

This is a unique package, available for $47 from this link.

BUT: Scroll to the bottom of the page, and click the light grey words “ALMOST HIDDEN DISCOUNT” and you can have the entire package for only $37 – an instant $10 discount.

WordPress Crusher – build unique automated blogs, and create your own plugins, today.

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